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Designing a label for a line of children's thin sausages for "Schiry Kum" brand.

Designing a label for a line of children's thin sausages for "Schiry Kum" brand.

"Schiry Kum" is the largest manufacturer of sausages and deli meats.Children's line of thin sausages and "Schiry Kum" thick sausages are aimed at customers who are concerned about their health and exceptionally prefer natural and high quality products for themselves and their children. An individual personage, each of which has a direct link with the name of the product type, has been created for each package. Thanks to a positive view of the personages and use of warm and bright colors when creating them, the package compares favorably with its competitors and has an aesthetically pleasing appearance to the target audience.

 

 

By maximizing the use of white color in each label, a feeling of purity and naturalness that creates consumer’s confidence in the product, has been achieved.

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